Friday, March 29, 2024
 

Why some art fairs will survive…and remain relevant

Daniel Hug, director of Art Cologne, throwing some notable punches.

“[T]he nerve to call an American art fair with 75 percent of American galleries “international,” while referring to a fair like Art Cologne with 50 percent of  galleries from Germany as “regional,” is a falsehood, bred by American exceptionalism.”

He continues,

“The widening gap between the poor and the rich and the gradual disappearance of the middle class in the United States could spell the end of contemporary art there, where it will no longer have any relevance to “normal” people—not even the social climbers. So, it is imperative that the art market sustainably supports well-to-do professionals in acquiring art. Otherwise, we will make ourselves obsolete as an industry.”

More here.

 

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