Christie’s Sues Chinese Chritrs for Trademark Infringement

Christie’s told The Art Newspaper it took seriously matters of trademark infringement and wanted to protect the public and its clients from deception. “We encourage clients and the public to exercise due diligence when selecting auction houses to work with,” the company said in a statement.

Lawyers acting on behalf of Chritrs argued that although the two company names were pronounced almost identically, the company’s marketing mainly took place in print form and not verbally[.]

Via The Art Newspaper. I wrote a bit about the increasing issues between the “east” and the “west” earlier this year via Art Asia Pacific.

Tags: art, china, Christies, Chritrs, east, infringement, lawsuit, Trademark, west